For most diagnostic providers, the hardest part isn’t getting a test result back. It’s everything that comes before the test begins. Identifying the right biomarkers, negotiating with labs, validating workflows, building logistics, and then finally launching a product… it often takes 6 – 10 weeks (or more) to bring a new diagnostic panel online.

That lag has consequences. Every delay means people are waiting longer to get answers and for care teams, it stalls progress on new programmes, screening campaigns, and treatment pathways.

With the Hurdle Bio platform, that entire process compresses into a few clicks.

From Need to Patient Care in Days, Not Months

Here’s how it usually works today:

1. A B2B partner defines a clinical use case (e.g. fertility hormone testing, sexual health screening).
2. They engage a lab partner to explore feasibility and timelines.
3. The lab begins a bespoke build process: sourcing reagents, validating panels, managing compliance.
4. Weeks later, a test may be available to order – pending logistics, integration and reporting layers.

And here’s what it looks like with Hurdle:

1. Log into the Hurdle Bio platform.
2. Select from our validated biomarker catalogue to configure your panel.
3. Instantly see pricing, turnaround times, and integration options.
4. Launch the test same-day, fully supported by Hurdle’s operational and compliance infrastructure.

That means your users – patients, employees, clinical trial participants – can access essential diagnostics in days, not weeks. No delays. No setup headaches. No waiting for labs to catch up with their needs.

Why It Matters

Every day your diagnostic product isn’t live is a day your users go unserved. Hurdle enables providers to:

• Rapidly launch new offerings in response to market, clinical, or commercial needs
• Pilot and iterate faster, testing new panels in specific populations or geographies
• Bridge diagnostics to intervention, with seamless support for clinical pathways
• Avoid operational drag, by using our built-in logistics, phlebotomy, and results infrastructure

From the first test to a scalable program, you’re in control – and your patients are never waiting on setup to get what they need.

Deeper Dive: Sexual Health & Fertility

For companies in sexual health or fertility, time is a particularly critical factor. Whether you’re enabling at-home STI screening or hormone monitoring for fertility tracking, delays can disrupt care, increase anxiety, and reduce engagement.

With Hurdle, partners can:

• Configure panels for chlamydia, gonorrhoea, AMH, LH, and more in minutes
• Launch under their brand with full-service diagnostics and logistics
• Deliver results that support immediate action – whether that’s treatment, referral, or informed planning
• Serve patients at home or in clinic with integrated sample collection and digital reporting

This isn’t just about faster testing – it’s about bringing your entire diagnostic solution to life faster, so your users never have to wait for care.

Less Waiting, More Doing

With Hurdle, creating a custom panel is no longer a bottleneck – it’s a strategic advantage.

Because when diagnostics move faster, care does too.

Curious to see how it works in practice? Book a demo or speak with our team to explore how fast, flexible panel creation can support your clinical goals.